ZERO project: New report published

 

In the context of the ZERO Project, an ERASMUS+ project co-funded by the European Commission, the WSF and its partners have published a report about the understanding of young riders about the impact of their snowboard practices on climate change.

This study examines the environmental awareness of young snowboarders and its influence on their behavior and perceptions regarding climate change. Utilizing a questionnaire based on the Pressure-State-Response (PSR) model, the research assesses key dimensions of environmental impact, including ‘Pressure’ (human activities affecting the environment), ‘State’ (perceived environmental conditions), and ‘Response’ (proactive environmental behaviors).

The findings reveal a significant gap between awareness and action, with 73.8% of respondents identifying as environmentally conscious, but only 20% demonstrating consistent proactive behaviors. While snowboarders exhibit high sensitivity to ecological challenges and moderate concern about environmental conditions, their actions often lack behind due to barriers such as insufficient knowledge or convenience factors.

The study underscores the role of education in addressing this action gap, suggesting innovative strategies like interactive learning tools and targeted campaigns to promote sustainable practices in snowboarding. Recommendations for snowboard associations include implementing educational initiatives, incentivizing eco-friendly choices, and collaborating with resorts to adopt sustainable infrastructure.

By bridging the gap between attitudes and actions, the snowboarding community can contribute to preserving natural landscapes vital to winter sports. This research highlights the importance of aligning environmental awareness with actionable behaviors to ensure the future sustainability of snowboarding.

Read the full report here.

Words: Ivana Pranjić

Photo-Credits: (c) Zillertal Välley Ralley, by Gustav Hersmann; (c) World Rookie Tour

 

Author: Birgit