“Inspiring people to participate, follow, and perform within snowboarding worldwide.”
“To lead the development and growth of snowboarding worldwide, founded on its unique culture.”
- Excellence: insuring organisational excellence in all elements of its conduct. Strive for clubs, athletes, coaches, officials, judges to perform to their potentials
- Performance and Progression: Focus on achievement at all levels of snowboarding. Structures that are adaptable enough to integrate innovative ideas into the sport within the framework.
- Passion: Inspire through the passion that is inherent in snowboard culture and athletes worldwide.
- Lifestyle and Culture: Support and respect the lifestyle and history of snowboarding that includes physical activity, friendships, the outdoors, and competitions to contribute to the health and happiness of all those who participate.