World Snowboarding

Eric Beauchemin Wins The Inaugural Edition Of The Beijing Summer Rail Jam

Despite hot and humid weather conditions in Beijing, an estimated 6000 spectators came to Beijing Sanlitun Soho to witness the 2016 Beijing Summer Rail Jam hosted by GoSki and HitFM.

19 riders from all four corners of the world joined the event, and gave a spectacle to the hyped crowd. Eric Beauchemin (USA) won the judges over with a 50/50 Backside 360, and an impressive 50-50 Frontside 540, Sean Murphy’s (USA) solid runs with the best trick being a BackSide LipSlide Kink Rail to Rail slide earned him the second spot made Ryusei Takahashi (JPN) third with an uber stylish Half Cab 540 to Backside 360.

The set up consisted of two kinked rails, a pipe rail and a wall ride. The athletes performed to the best of their abilities, and pleased crowds and judges alike. The top Chinese rider Ma Guo Sen battled until round six, and it’s clear that while Chinese riders have progressed, there is still a gap in style and technique to be closed compared to riders from the US or Europe or Japan.

The riders noted that it was a special time to be in Chinas capital at the first anniversary of Beijing’s winning bid to host the Winter Olympics 2022. The experience is unforgettable, and the stoke for the sport will help to bring more people on the slopes and push the sport as a whole.

Lai Gang of GoSki adds: “One of the reasons to hold the event was to attract the attention of people who have never tried snowboarding before, or who did not know much about snowboarding at all. The Beijing Summer Rail Jam acted as a sort bridge and gave them a taste of snowboarding and the special culture that lies at the essence of it. I am overwhelmed that so many people came to the show and reflected the positive vibes and instantly admired the athletes. It definitely opens new doors, and we plan to bring the event to more cities across China.”

Through the live stream and TV formats, millions of Chinese were reached and immediately snowboarding captured their minds, setting the tone for years to come.


  1. Eric Beauchemin (USA)
  2. Sean Murphy (USA)
  3. Ryusei Takahashi (JPN)
  4. Sean Ryan (USA)
  5. Jacco Bos (NLD)
  6. Yuya Akado (JPN)


Events Features

The O’neill Boardzone Rookie Camp 2014 in China


The O’NEILL Boardzone Rookie Camp 2014 is taking place at the Qiaobo Ice & Snow World. The indoor resort is located on the outskirts of Beijing, Shunyi district, and boasts two slopes and a nicely built and groomed terrain park. Named after female Olympian Ye Qiaobo, the building complex features a hotel, restaurants and a Spa.

Qiaobo plays host to the O’NEILL Boardzone Rookie Camp already for the third consecutive time.

The brainchild of Beijing resident Mark Mi, a native Inner Mongolian who dedicates his life to board sports, represents the only consistent training program for young riders in China.


Mi says he started the camp just after entering the industry in his current role as sales manager for a leading distribution company. While out and about in the resorts and making friends, he realized that many people simply don’t have easy access to resorts. “I found there were a lot of young people who loved snowboarding and were obsessed with the sport. But some of them come from remote areas, and they have no real chance to progress. The camp is perfect for those who have a passion for learning, training and also like to compete.”

The pioneer of Snowboarding in China, Wang Lei, who is spearheading CSbA and leading the camp as head instructor, is stoked that the program brings such a positive resonance with parents and kids: “Every year we get more applications, and the riding level of the kids is already good when they enter our month long camp. I love to work with kids, it’s a very rewarding job that I get to do here in Qiaobo.”

The median age of a rider in China is in his twenties, and it already dropped in the last few years. What it takes to get kids on boards, is a trustworthy program, good coaches and a sense of safety. Mi elaborates on the potential, kids around 8-12 years have: “Since 2012 we also work with very small kids. The potential of some of the groms has garnered a lot of attention and brand support. I believe more and more hopefuls will emerge and improve the overall level of youth riding. It will play a big role in the development of snowboarding in China. It’s a great way of promoting snowboarding, too.”

His vision is to turn the camp into the source of new Chinese talents, and continuing to work on making it the most professional and influential training opportunity of the country.

Supported by the most progressive and successful brands in the Chinese market, and led by qualified instructors, the kids are given a fun and safe environment to progress their skills.

The month long program includes weekly contests and a 2* WST event at the end. The big final, the “NEW STAR CHALLENGE” will be held on August 10 2014.

Take a look online, and watch out for the weekly recap videos:


Check out what happened in 2013:


O’neill Boardzone Rookie Camp

The 3rd edition of the only summer snowboard camp in China just kicked off this Saturday, July 12 2014.

For a whole month, more than 40 kids have the chance to progress their sideways skills at Qiaobo Ice & Snow World in Beijing area, and use the Mellow Park terrain park facilities.

This years’ camp won again the support of the China SNOWboard Association, and a weekly contest will lead up towards the final event, marked as 2* event on the World Snowboard Tour calendar that will earn the Rookies valuable tour points.

The pioneer of snowboarding in China, Wang Lei will lead the camp as head coach, bringing a decade of teaching experience to the table.
As internationally certified coach, he is able to implement the best methods in progressing the camp participant’s skill, always putting safety and fun first.

O’neill Boardzone Rookie Camp

Keep an eye on for regular news updates!

Thanks to the organizers, sponsors and partners of the
The China SNOWboard Association,
Qiaobo Ice & Snow World
Switchback Bindings

Here is last year’s camp recap on video:

O’NEILL on WeChat: ONEILLCHINA on WeChat: 单板地带
CSbA on WeChat: 中国单板联盟CSbA



CSbA: Miriam Deller,